How to Build an Audience in Instagram

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How to Build an Audience in Instagram

with Scott Kelby

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Take your Instagram presence to the next level! Join Scott Kelby as he shares everything he’s learned about creating an interesting and compelling Instagram account that encourag... READ MORE

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$999/month

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With 400+ courses, a monthly magazine, fresh content added monthly, and guided learning tracks you will quickly start to see the results you’ve always dreamed of.

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lessons: 9 Course Lessons

duration: 1hr, 6min

published: 2016

watched: 7095 Member Views

How to Build an Audience in Instagram

with Scott Kelby

Take your Instagram presence to the next level! Join Scott Kelby as he shares everything he’s learned about creating an interesting and compelling Instagram account that encourages people to interact and follow you. This is an incredibly important time to be on Instagram since it is the only social media platform that is made specifically for photography. In this class Scott explains the advantages Instagram has over other social media outlets, how to work with your images before posting, the importance of captioning, why you need to use hashtags, and all kinds of tips and tricks to help you develop a strategy for growing your Instagram audience and have fun doing it. BUY COURSE

Our Courses Are all Broken Down Into Small Lessons Creating Easy Breaks and Stopping Points

lesson 1: Why Instagram? (free course preview)

Join Scott as he introduces the class, discusses what will be covered in the lessons that follow, and answers the critical question of why you should care about Instagram.

14min, 30sec

lesson 2: Three Big Instagram Advantages

Instagram has three key advantages over other social media networks that you need to consider.

7min, 0sec

lesson 3: Working with Images

There are some things you should know about working with images you plan to post on Instagram.

9min, 0sec

lesson 4: Captioning Your Photos

Writing captions for your photos is an important part of the post, so here are a few key points to keep in mind.

7min, 52sec

lesson 5: Hashtags and Other Tips for Building an Audience

The big advantage of hashtags is that it can expand the audience for your photos way beyond just your followers.

11min, 1sec

lesson 6: More Audience Building Strategies

Interacting with other popular users on Instagram is an important part of building your audience.

7min, 0sec

lesson 7: Using Stats to Track Growth

There’s a great desktop app called Iconosquare that provides you with a wealth of statistics to measure your progress and inform your strategy.

6min, 27sec

lesson 8: Bio and Profile Photo

Your bio and profile photo can have a big impact on growing your audience.

2min, 7sec

lesson 9: Content is King

Your content is the foundation of everything you do, and if you post interesting stuff then people will want to follow and interact with you.

1min, 34sec

We’ve Scoured The Planet For The Best In Their Trade

Those who make learning easy and fun

meet Scott Kelby

Award-Winning Photoshop, Photography & Lightroom Author

Scott is the President and CEO of KelbyOne, is also the original "Photoshop Guy", is the editor and publisher of Photoshop User Magazine, Conference Technical Chair for the Photoshop World Conference, Training Director and instructor for KelbyOne Live Seminars, and author of a string of bestselling technology and photography books.

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