Pro Tips on Growing Your Family Photography Business
Lesson 1: Business BasicsPublished: July 2018
About Course
Join Elena S. Blair and Sandra Coan to learn how to build your family photography business into something that will prosper and thrive! Family photographers create memories and heirlooms for their clients, and you should value what you do for your families. In this class you’ll get off on the ground floor with some business basics, then move on to learning how to build your brand, develop a social media presence, get your website working for you, and put it all together to execute a solid marketing strategy. You have to do the work to promote yourself, but with the right pieces in place you’re on the road to success.
Elena S. Blair
Elena is an award-winning lifestyle, family, and newborn photographer based in Seattle, WA. She strives to find the unique beauty of every family she works with. Elena is passionate about building community and encouraging other photographers to find depth and purpose in their work and business through both online and in-person education. She teaches on a variety of platforms, like KelbyOne, as well as independently.
Sandra Coan
Award-winning film photographer Sandra Coan specializes in studio portraiture and family photography. She believes in the beauty and importance of the family photography genre and strives to create images that will become treasured heirlooms for her clients. Sandra is also the co-founder of Ladyboss Workshops, a community dedicated to helping and empowering up-and-coming female photographers create profitable businesses they love.
